From Garden to Table at the Seaport Hotel

by Diane Vautier on July 8, 2010

Are you a big fan of eating local and eating fresh? I am. I absolutely love uncovering hidden and not so hidden restaurants that are serving up what their neighborhoods have to offer, whether that’s connecting to local farms or getting their hands dirty and growing the plants, animals and produce themselves.

That’s exactly what I found at a recent visit to Boston for a Social Media meet up. The #140 Conference was holding their first #140 Boston tweetup at the Seaport Hotel in anticipation of the upcoming #140 Conference this fall. While I was at the hotel to meet some of Boston’s social media thought leaders, I also had an opportunity to get acquainted with the Hotel’s marketing manager, Laure Howe Barrett, who mentioned that some of the hotel Chefs were planting a garden at that very moment.

Of course I just had to see this soon to be Chef’s Garden, so I took a moment away from my social media networking and asked to take a quick tour.  Sure enough, there in the garden beds of the Hotel’s outdoor courtyard, three of the Seaport’s Chefs were planting edible flowers and herbs that would later be used as garnishes and flavoring for the dishes they served in the hotel restaurant.  Awesome.  Chef Sara took a few minutes to tell us what she was planting. Helping them plan and plant the seedlings was Teri Volante of Volante Farms in Needham, MA.

This type of collaboration is happening more and more as restaurant patrons prefer to go local.  Many restaurants are taking notice and including some aspect of it in their menus to accommodate the locavore movement that is becoming so popular.

In New Hampshire, a number of organizations have even come together to promote the farm-to-restaurant culture; the New Hampshire Farm-to-Restaurant Connection. According to their website, they link New Hampshire farm and food producers with local restaurants.  They also have developed a reference guide, and links for additional information.

In Massachusetts, some restaurants are billing themselves as farm-to-table restaurants and finding success.  Tabellas in Amherst and the Route 7 Grill in Great Barrington are just a few of the growing list of successful farm-to-table establishments.

The local farm-to-table movement is becoming so mainstream in fact, that the Manchester NH’s Hippo Press published an article this spring with boatloads of links to all sorts of local, organic, sustainable, and back-to-the-land sort of organizations and resources.  It’s worth checking out.

With so many local farmers and Chefs willing to collaborate, it makes sense to try a few places this summer while the growing season blesses us with such abundance. If you like your food local and fresh, look around your own neighborhood, you’ll be surprised what great food you can find.

As for me, I may just stop in at the Seaport Hotel next time I’m in Boston to taste some of what they are growing right there at the Hotel.

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Social Media – how it’s affecting business in Southern NH.  That was the topic of a recent Greater Nashua Chamber of Commerce Radio Show on WSMN Radio, Nashua where I was fortunate enough to be a guest speaker.  The show, which aired live on May 13, 2010 was part of “The Chamber Report” a new series to keep local business informed of current issues and trends in the business community.

I was part of a three part panel of local Social Media Practioners along with Leslie Posten of Uptown Uncorked and Casey Cheshire formerly of Transparent Language.

The AM news and talk radio show airs every Thursday from 11 AM – Noon on WSMN 1590 News and Talk Radio Nashua with show host Ed Lecius and producer George Papoulias.

Please feel free to listen in. The show is edited down to just my segment only, due to the large file size, but if you’re interested in listening to the full show, it’s available online from the Greater Nashua Chamber of Commerce Radio Show page.

Leave a comment and tell me what you think. I’d love to hear your thoughts on how Social Media affects business in your community or industry.

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Social Media Goes Mainstream in Nashua, NH

by Diane Vautier June 24, 2010

As social media becomes more popular, local NH businesses are becoming hungrier for new information and insights on how to use the media to their advantage.  And that’s just what they got on May 21st at the Social Media Breakfast NH, hosted for the first time in Nashua, NH, by ActiveEdge.
Roughly 100 guests signed [...]

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A Case of the Cobblers Kids Shoes (but only with Marketing Blog Posts Instead)

by Diane Vautier May 7, 2010

Here’s a list of some marketing blog posts

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Is It Tough To Be Green in Marketing?

by Diane Vautier February 12, 2010

Its tough to define what green marketing is. One thing is for sure, the trend toward incorporating some level of green is on the rise. Consumers are asking for it, and companies, either motivated by greed or genuine eco-concerns, are finding ways to claim a piece of the green market.

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Stuck in Kubrick Limbo

by Diane Vautier January 29, 2010

I’ve been in marketing for years, more years than I care to admit actually, so it should be a breeze to design a blog that reflects who I am, what I do, and how I do it, right?

Wrong.

Wrong? Yup, wrong. Instead, I’m stuck in Kubrick Limbo using the ‘big blue’ default Wordpress template until I can do for myself, what I seem to do so effortlessly for others.

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WordCamp Boston. Socially Conscious Blogging Community

by Diane Vautier January 26, 2010

This past Saturday, January 23rd the first ever WordCamp Boston was held at the Microsoft NERD Center in Cambridge, MA. It was a full day of sessions for every level of WordPress user out there, from blogging newbies to advanced programmers.

But even more notable than the topic at hand, was the vibe. Not only was the day filled with knowledgeable speakers and equally as interesting attendees, but also in attendance was an amazing social consciousness.

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Blog Housekeeping

by Diane Vautier January 22, 2010

So much to do, so little time. These are are the challenges of a pressed-for-time marketer with Wordpress blog maintenance issues.

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Twitter Asks SocialToo to End Auto-Unfollow

by Diane Vautier January 15, 2010

Twitter requests that SocialToo discontinue a popular feature; the auto-unfollow. Wait, what?

Today I received an email from SocialToo, a social media management tool that I subscribe to. If you’re not familiar with them, this is how they describe themselves on their website “SocialToo helps you manage Twitter and Facebook and unclutters your stream and Social Graph so you can focus on what’s most important – relationships!”

And that’s exactly what they do, but Twitter, has asked them to stop.

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The first rule of Social Media. Be social.

by Diane Vautier January 9, 2010

If your plan is to use Social Media to support your business or your personal brand then participation is the key.

So, put on your party hat and build up your nerve to make some new friends. Here are 3 easy ways I’ve found to successfully interact online.

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